and not brave.
And this:
https://www.dailymail.co.uk/news/article-14117385/jaguar-boss.html
Does one need to buy a Jaguar? No. Can the force you to buy their cars – no.
Do you enjoy the advertisment? You decide. For mit it’s beyond shitty.
Do you know it’s about a car? You just know if you know that Jaguar is a car brand.
Not the slightest hint about that in the ad.
Can you believe that?
„Jag’s big rebrand had been in development for three years as the company prepares to become an all-electric car manufacturer ahead of the UK’s 2030 target to stop selling new purely fossil fuel-powered cars.
Launched on Tuesday under the slogan ‚copy nothing‘ – an adage from company founder Sir William Lyons – the ad features diverse models in technicolour outfits walking through an alien landscape.
Around 800 people are reported to have worked on the rebrand, which will peak with the unveiling of a ‚design vision concept‘ at Miami Art Week on December 2.“
citation from here: https://www.dailymail.co.uk/news/article-14117385/jaguar-boss.html
Here one opinion:
And another:
And to get more of the whole picutre:
https://www.youtube.com/results?search_query=jaguar+ad